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Your right hand in performance marketing.
The numbers say everything’s fine… so why doesn’t the money add up?
Right Hand is a performance marketing company. A team with +9 years of experience that has worked on the numbers of +100 brands in Egypt and the Gulf. To us, advertising is a business decision, not a button in Ads Manager: we run performance, read what happens after the click, and sit with you at the same table when it’s time to decide.
An online session where we read your numbers, and you leave with a written summary. Free.
- +9years of team experience
- +100brands whose numbers we’ve worked on
- Egypt and the Gulfmarkets we’ve worked in
End of the month.
The dashboard says it was a good month. The bank account says something else.
And everyone has an explanation: ads say the creative is tired, the team says customers aren’t answering, the warehouse says the size ran out.
And each of them has a point. But none of them answers the question in your head: What do I do next month?
More ads will only make the same question bigger. What’s missing is someone who reads all the numbers together and tells you which gear has stopped.
- Order value1000
- Refused / returned−150
- Collection fees−40
- Shipping−60
- Ad cost−250
- What’s actually left500
From the ad until the order becomes money.
We run performance
The ad accounts and the budget are fully our responsibility, from strategy to the daily spend decision.
We read the business
What happens after the click is part of our job: price, offer, site, confirmation and collection. We read it in the numbers and put our finger on the cause.
We connect the gears
The fix is rarely in one department. We turn the diagnosis into clear steps for each of your departments. Your team carries them out, and the decision stays with you.
Each of your departments is a gear. We’re the gear that connects them.
Each department works fine on its own: ads, creative, site, pricing, warehouse, collection.
The trouble starts when one gear stalls or turns at a different speed from the one next to it. The rest feel it, and you only see it at the end of the month.
Our job: we read all the numbers in one picture, tell you which one has stopped, and turn that into steps for each department.
- Every department stays yours, run by your team.
- The gears are yours. We connect them.
An order passes through 6 stations before it becomes money
It can drop off at any of them. Our job is to know where.
1 · The ad
“Where is the spend going, and who is it bringing in?”
We build the accounts, allocate the budget, and make the spend decision every day, based on the numbers.
2 · The message
“Why would anyone stop for your ad at all?”
We set the selling angle for each product, and every test goes in with an idea that is new from the ground up.
3 · The site
“They came in… so why didn’t they buy?”
We read the journey from click to cart to order, and find where people drop off.
4 · The offer
“Are the price and the discount selling… or eating the profit?”
We measure every price and every offer by the net profit it leaves in the order.
5 · Confirmation & delivery
“The order’s been placed… Will it arrive? Will it be paid for?”
We follow the numbers from confirmation to collection, and tie every leak to its cause in the stations before it.
6 · The decision
“What do I do next month?”
All these numbers come down to one clear decision: scale, hold, or fix first, and where to fix.
Once you see the whole journey, you’ll know the problem is rarely at the station where the symptom shows up.
6 things the market is used to. We do the opposite.
The market says: “High ROAS means you’re making money.”
The market says: “Wait a week before you judge.”
The market says: “Copy what worked and scale it.”
The market says: “We shipped 20 creatives this month.”
The market says: “Make the picture prettier and they’ll buy.”
The market says: “We made our clients millions.”
We don’t promise you a number. We promise that everything within our control gets done right.
What does working with us look like?
Before any step
We sit down with you and go through the whole business: the ads and what comes after them. We read the past numbers, run a full Audit, and agree a written plan before we touch anything.
First 30 days
We don’t tear it all down.
The biggest worry for any brand owner changing who runs their ads: sales dropping mid-switch. So the first month has one rule: fix without breaking. What’s working well, we keep and support. Where there’s a real leak, we stop it.
Every day
We review your accounts every day. A decision that needs making is carried out that same day, without waiting for the next report.
Every week
You get one report with ads, orders and collection side by side. If the week calls for it, we sit down and go over what happened.
Every month
A meeting that isn’t optional. We put the big problems on the table and check whether the plan is on track or needs adjusting.
Who’s with you
A performance marketer responsible for your account. They see your numbers every day, and they’re who you talk to. Behind them, a team with +9 years of experience that has worked on the numbers of +100 brands in Egypt and the Gulf.
Sales passed 150 million EGP since the start of the year
An online brand in Egypt came to us wanting to grow: every time it raised ad spend, sales stayed where they were.
We put it on our system and connected everything together, so the spend decision is made on the full picture.
Since the start of the year, daily spend has grown 20x and sales passed 150 million EGP.
Before: ad spend rising, sales staying where they were.
After: daily spend up 20x, and sales passed 150 million EGP since the start of the year.
- +150MEGP in sales recorded on the store, year to date
- 20×daily spend, year to date
- 59,019orders, year to date
- We migrated the ad accounts in stages, and weekly orders stayed steady.
A free online session.
What you’ll receive: a plan, a report, and a review
Before we start
The plan
What’s working, what’s leaking, and where we start. You get it in writing, and we go through it together before any step is taken.
3 questions in one place
The weekly report
How much did we spend and how many orders did we get? How many of them were delivered? And how many were collected?
Is the plan on track?
The monthly review
The big problems, what changed, and what next month will look like.
A report in the language of money: how much was spent, and how much reached your account.
When are we the right choice?
A fit if:
- Your brand sells online, and advertising has become one of your biggest costs.
- You have a working team, but the numbers between departments don’t line up.
- You want to stay the decision-maker, but need someone to read all the departments’ numbers together.
- You’re ready to hear that the problem may not be in the ads.
Probably not us if:
- You’re looking for someone to run ads and send a report, nothing more.
- You’re still testing the product and sales aren’t steady.
- You want a promised number before anyone has seen your numbers.
A free online session.
First step: we read your numbers. Free.
Before any agreement, we sit down with you, run an Audit of your accounts and numbers, and tell you what we see, with the experience of a team that has worked on the numbers of +100 brands. If we work together, that Audit becomes the first step of the plan. If we don’t, you leave knowing which gear has stopped.
- The session is online.
- We need read-only access to the ad account and the store.
- You leave with a written summary of what we saw.
- We reply within 24 hours of you sending the form.